An Oreo competitor just started a major cookie war between the two companies

Hydrox cookies claim Oreo impeding on customers

An Oreo competitor just started a major cookie war between the two companies

Hydrox cookies claim Oreo impeding on customers

According to their official Facebook page, Hydrox cookies filed an official complaint with the Federal Trade Commission against Oreo's parent company, Mondelez. Hydrox believes Mondelez has been making it intentionally difficult for customers to find their cookies, which are extremely similar to Oreos, and were around firstAs reported by Munchies, Hydrox (a combination of the words "hydrogen" and "oxygen") first hit the cookie scene in 1908 and was branded as “creamy vanilla filling between two chocolate wafers that taste like chocolate.” Oreos weren't invented until 1912, and were first described as “beautifully embossed chocolate-flavored wafers with a rich cream filling."So while the Hydrox vs. Oreo war has presumably been happening for awhile, Hydrox said the problem has escalated lately. In the post, it explains:We had no idea a competitor hiding our cookies was going to be a problem until a buyer for one of the largest store chains in the U.S. sat us down and said, "We're going to bring Hydrox into our stores, but you're going to have a major issue to deal with."The accompanying picture shows Hydrox cookies pushed behind other products or clearly outnumbered by Oreos. The only comment Oreo has made about the situation was to Thrillist earlier this week: "We have not been contacted about this, but we are confident that this accusation has no merit."

According to their official , Hydrox cookies filed an official complaint with the Federal Trade Commission against Oreo's parent company, Mondelez. Hydrox believes Mondelez has been making it intentionally difficult for customers to find their cookies, which are extremely similar to Oreos, and were around first

As reported by , Hydrox (a combination of the words "hydrogen" and "oxygen") first hit the cookie scene in 1908 and was branded as “creamy vanilla filling between two chocolate wafers that taste like chocolate.” Oreos weren't invented until 1912, and were first described as “beautifully embossed chocolate-flavored wafers with a rich cream filling."

Facebook

A Hydrox cookie.

So while the Hydrox vs. Oreo war has presumably been happening for awhile, Hydrox said the problem has escalated lately. In the post, it explains:

We had no idea a competitor hiding our cookies was going to be a problem until a buyer for one of the largest store chains in the U.S. sat us down and said, "We're going to bring Hydrox into our stores, but you're going to have a major issue to deal with."

The accompanying picture shows Hydrox cookies pushed behind other products or clearly outnumbered by Oreos. The only comment Oreo has made about the situation was to earlier this week: "We have not been contacted about this, but we are confident that this accusation has no merit."

��vlog