Move over, Thanksgiving: Americans turn to Super Bowl for food
Marketing resources like AdvertisingAge have traditionally listed Super Bowl Sunday as the biggest day of the year for pizza sales. According to a 2015 Nielsen study, nearly half the country planned to serve or eat pizza during the big game.
PHOTO: Jeffreyw, flickr
Beer was the clear front-runner at $1.2 billion for a two-week period around last year's Super Bowl, according to Nielsen data. But wines, red followed by white varieties, delivered $594 million during that time, too, the company found.
PHOTO: Andrew Tamala file, flickr
Stocking up on potato chips, consumers paid $277 million for the snacks over a two-week period around Super Bowl L, according to Nielsen. Tortilla chips followed in the category with $225 million in sales, trailed by $99 million in meat snacks, $89 million in popcorn and $71 million in cheese snacks, the company reported.
PHOTO: Ann, flickr
The top contender in spirits surrounding the event last year was whiskey with $177 million in sales, followed by $141 million for vodka, $46 million for rum, $34 million for tequila and $16 million for gin.
PHOTO: Nico Kaiser, flickr
One of the single-most popular foods of the Super Bowl is none other than chicken wings. Nielsen found store sales around the time of the game last year totaled $82 million. According to the National Chicken Council, Americans are again projected to eat 1.3 billion wings for this year’s game.
PHOTO: Isaac Wedin, flickr
Healthy foods still have their place this Sunday, usually in platter form. According to Nielsen data for a two-week period around last year’s Super Bowl, consumers spent $80 million in deli salads, $23 million in deli platters, $13 million in vegetable trays and $10 million in deli dips.
PHOTO: D.A.K. Photography, flickr
Marketing resources like AdvertisingAge have traditionally listed Super Bowl Sunday as the biggest day of the year for pizza sales. According to a 2015 Nielsen study, nearly half the country planned to serve or eat pizza during the big game.
PHOTO: Jeffreyw, flickr
Beer was the clear front-runner at $1.2 billion for a two-week period around last year's Super Bowl, according to Nielsen data. But wines, red followed by white varieties, delivered $594 million during that time, too, the company found.
PHOTO: Andrew Tamala file, flickr
Stocking up on potato chips, consumers paid $277 million for the snacks over a two-week period around Super Bowl L, according to Nielsen. Tortilla chips followed in the category with $225 million in sales, trailed by $99 million in meat snacks, $89 million in popcorn and $71 million in cheese snacks, the company reported.
PHOTO: Ann, flickr
The top contender in spirits surrounding the event last year was whiskey with $177 million in sales, followed by $141 million for vodka, $46 million for rum, $34 million for tequila and $16 million for gin.
PHOTO: Nico Kaiser, flickr
One of the single-most popular foods of the Super Bowl is none other than chicken wings. Nielsen found store sales around the time of the game last year totaled $82 million. According to the National Chicken Council, Americans are again projected to eat 1.3 billion wings for this year’s game.
PHOTO: Isaac Wedin, flickr
Healthy foods still have their place this Sunday, usually in platter form. According to Nielsen data for a two-week period around last year’s Super Bowl, consumers spent $80 million in deli salads, $23 million in deli platters, $13 million in vegetable trays and $10 million in deli dips.
PHOTO: D.A.K. Photography, flickr
Marketing resources like AdvertisingAge have traditionally listed Super Bowl Sunday as the biggest day of the year for pizza sales. According to a 2015 Nielsen study, nearly half the country planned to serve or eat pizza during the big game.
PHOTO: Jeffreyw, flickr
Beer was the clear front-runner at $1.2 billion for a two-week period around last year's Super Bowl, according to Nielsen data. But wines, red followed by white varieties, delivered $594 million during that time, too, the company found.
PHOTO: Andrew Tamala file, flickr
Stocking up on potato chips, consumers paid $277 million for the snacks over a two-week period around Super Bowl L, according to Nielsen. Tortilla chips followed in the category with $225 million in sales, trailed by $99 million in meat snacks, $89 million in popcorn and $71 million in cheese snacks, the company reported.
PHOTO: Ann, flickr
The top contender in spirits surrounding the event last year was whiskey with $177 million in sales, followed by $141 million for vodka, $46 million for rum, $34 million for tequila and $16 million for gin.
PHOTO: Nico Kaiser, flickr
One of the single-most popular foods of the Super Bowl is none other than chicken wings. Nielsen found store sales around the time of the game last year totaled $82 million. According to the National Chicken Council, Americans are again projected to eat 1.3 billion wings for this year’s game.
PHOTO: Isaac Wedin, flickr
Healthy foods still have their place this Sunday, usually in platter form. According to Nielsen data for a two-week period around last year’s Super Bowl, consumers spent $80 million in deli salads, $23 million in deli platters, $13 million in vegetable trays and $10 million in deli dips.
PHOTO: D.A.K. Photography, flickr
Related Content
From chicken wings to cheese dips, Americans consume more food on Super Bowl Sunday than any other day of the year besides Thanksgiving, according to the U.S. Department of Agriculture. Here's a sampling of some of the most popular foods and drinks, based on spending.