Update: McDonald’s gave the two kids who hung up a fake poster $25K each
The idea will be turned into an actual marketing campaign
The idea will be turned into an actual marketing campaign
The idea will be turned into an actual marketing campaign
Update 9/20/2018: You might remember a few weeks ago when a tweet showing two kids in front of a poster of themselves at McDonald's . To recap: Jevh Maravilla and Christian Toledo, two Houston, Texas, college students, decided to give their local McDonald's a design update.
After noticing the lack of Asian representation on the walls and a blank wall that was calling their names, the prankster friends staged a photoshoot, edited in some french fries and a McDonald's logo, found the proper McDonald's uniform at Goodwill and hung up their masterpiece. It took the fast food chain 51 days — — to notice.
While the boys were afraid they would get in trouble for the prank, they were in for a big surprise when they appeared on "The Ellen Show" this week.
Not only did the talk show host change out her own building's billboard to a Photoshopped photo of the three of them, she also presented each of them with a $25,000 check, courtesy of McDonald's. On top of it all, she told the stunned guys they'd both be featured in an upcoming marketing campaign.
You can watch the full clip .
Original Story 9/6/2018: Jevh Maravilla, a 21-year-old student at University of Texas, was dining in a McDonald's when he and his friend realized that none of the chain's posters that were hanging in the restaurant included any people of Asian descent. So he took matters into his own hands. Jevh and his buddy, Christian Toledo, made a fake McDonald's poster and hung it in the restaurant, reports.
On Sunday, Jevh tweeted: "i noticed there was a blank wall at mcdonald's so i decided to make this fake poster of me and my friend. It's now been 51 days since i hung it up", and included photos of the poster.
Per USA Today, Jevh says, "They had other races but no Asians so we felt like it was our duty to put ourselves up there." He and his friend Toledo, 25, are both Filipino-Americans, per .
They took a photo of the themselves holding food from McDonald's, and then edited the picture to look like the other posters in the restaurant. "That's why we created the circles, we tried to get the same color palette and tried to make the printing really good as well," Christian told Click 2 Houston.
The friends bought the poster from Office Depot, then headed to Goodwill for a McDonald's shirt, which they found for just under $10. On July 13, wearing the red shirt, a badge, tie and walkie talkie, Jevh hung the poster with the help of his friends.
Jevh's tweet about the poster has gone viral since Sunday, with more than 200,000 retweets. He told Click 2 Houston, "I hope this can open the eyes of McDonald's and their corporation to show more people like me, Asians, in there."
According to Click 2 Houston, the McDonald's franchisee released a statement — "We take pride in highlighting diversity in every aspect of our restaurants. We applaud these students' creativity and hope to see them in our restaurants again soon."
Check out the details on America's favorite fast-food restaurants in the related video above.